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Category Archives: Market Segments
Biggest Winner of Samsung Galaxy S4 launch? iPhone 5!
We’ve checked our math over twenty times, gone back to the sources to verify what we’re seeing in the data from the market, but there’s no other conclusion we can draw, the Galaxy S4 is having what can … Continue reading
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Posted in Experience Analytics, Market Intelligence, Mobile, Smartphone Market, Social Media Analytics
Tagged apple, galaxy s4, iPhone, samsung
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Broadway Flop or Sleeper Hit: Unpacking the Galaxy S IV launch
Beware the Ides of March said the soothsayer to Julius Caesar before he was brutally murdered by his customers. With the launch of the Galaxy S IV, the same could have been said for Samsung. The fanfare around the launch … Continue reading
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Mindshare to Mouthshare
What is it that people think and then talk about? In this highly connected world in which we now live in this question is vitally important. Why do consumer packaged goods brands like Coke and Pepsi continue to … Continue reading
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Posted in Company, Market Segments, Social Media Analytics
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Research in Downward Motion: Can it Be Reversed?
RIM had their annual meeting earlier this week. Notably missing from the shareholder outcry was the push to sell or split off salable assets to interested parties. We all know that since the launch of the iPhone, RIM … Continue reading
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Posted in Design Strategy, Market Intelligence, Mobile, Smartphone Market, Social Media Analytics
Tagged apple, Blackberry, RIM, smartphone
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Again, we called it. Sales of the new iPad fail to meet expectations.
According to Josh Lowensohn over at CNET, “Apple has sold fewer units of the device than analysts had estimated it would.” via Strong iPhone sales overshadow new iPad in Apple earnings | Apple – CNET News. You can see from … Continue reading
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Posted in Experience Analytics, Market Intelligence, Social Media Analytics, Tablet Market
Tagged apple, forecast, ipad, iPad 2
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