Category Archives: Design Strategy

Research in Downward Motion: Can it Be Reversed?

RIM had their annual meeting earlier this week. Notably missing from the shareholder outcry was the push to sell or split off salable assets to interested parties. We all know that since the launch of the iPhone, RIM … Continue reading

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Posted in Design Strategy, Market Intelligence, Mobile, Smartphone Market, Social Media Analytics | Tagged , , , | 1 Comment

Not listening cost RIM $485M

RIM announced a $485 Million write-off for the mistakes they made with the Playbook.  This was a half a billion dollar mistake.  Our data showed they never really recovered, even after extensive firmware updates and price drops.   … Continue reading

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Posted in Design Strategy, Market Intelligence, Social Media Analytics, Tablet Market | Comments Off

Netflix receives the corporate bronze medal in backpedalling!

I got a ‘Dear John’ letter from Netflix today.  Most people would find that annoying, but my name is John so I get them all the time! Dear John, It is clear that for many of our members … Continue reading

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Posted in Design Strategy, Market Intelligence | Tagged , | Comments Off

T-Shaped Experiences Reshape Mobile Computing

You may have heard IDEO founder David Kelley talk about the importance of hiring T-shaped people. These are folks with a depth of expertise in one area, but enough breadth of empathy and skill to work across multiple … Continue reading

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Posted in Design, Design Strategy, Design Thinking, LTE, Mobile, Tablet Market | Tagged , , , , , , | Comments Off