Monthly Archives: March 2012

Is the new iPad like Disney's John Carter or Star Wars Episode I?

Apple sold a ton of new iPads in preorder and Apple fans rushed to the box office, er, Apple Store and other retails to be the first in their neighborhoods to see, er, hold the new iPad.  We … Continue reading

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Posted in Uncategorized | 2 Comments

Hotness of the new iPad isn't impacting it's Hotness

Consumers and experts have been fired up about the new iPad for different reasons.  Experts have published extensive testing and videos of aiming IR temperature guns at the new iPads in the midst of gaming, video capture or … Continue reading

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What is the impact of the new iPad launch on the other tablets?

We’ve been saying that our metrics of Experience Equity are leading indicators of future sales volume for quite some time. Now we are growing bolder in our approach. Starting today, we are going to begin offering routine predictions … Continue reading

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Nokia's Lumia taking advantage of the Kindle Fire strategy to fan the flames of adoption in the US

Many have counted Nokia out of the smartphone fight, citing the multiple OS personality disorder as a symptom of strategic thrashing that comes with the slow death of a company. When the Microsoft partnership was announced analogies were … Continue reading

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Posted in Design, Experience Analytics, Market Segments, Mobile, Smartphone Market, Social Media Analytics, Uncategorized | 23 Comments